Target announces year-round price match
The growing popularity of online shopping continues to put pressure on traditional retailers. Target today announced it will match prices customers find on identical products at select online rivals year-round. The online list includes Amazon.com as well as the websites of Wal-Mart, Best Buy, Toys R Us and Babies R Us. The moves follow a disappointing holiday shopping season for Target.
MarketWatch Consumer Reporter Quentin Fottrell spoke about it with KFWB’s Maggie McKay and Michael Shappee: