Today on Business Rockstars, Ken Rutkowski talks with three incredible entrepreneurs – fitness guru Kathy Smith, enterprise software expert Scott Kriz, and app master Michael Balyasny.

Kathy Smith has stood at the forefront of the fitness and health industries for more than thirty years with a collection of books, videos, audios and DVD’s on walking, cardiovascular health, nutrition, strength training, yoga, Pilates, menopause, dance, and all-things-exercise. As President of Kathy Smith Lifestyles, she has sold over $500 million in lifestyle products and fitness equipment. In addition to her DVD library, Kathy is an accomplished author, with bestselling titles including Feed Muscle Shrink Fat Diet and Moving Through Menopause. She has also contributed her expertise on health and wellness to countless media outlets, including the LA Times, USA Today, The Today Show, Oprah, The View, Larry King Live, and many more. Smith recently launched Ageless with Kathy Smith, a new age-fighting DVD workout line with award-winning producer Acacia. The first workout, Staying Strong, was released in May 2011, with Total Body Turnaround coming out nationwide in November 2011.

Scott Kriz is the CEO and Co-Founder of Bitium, a tool that helps companies manage web-based Apps like collaboration tools, CRM, social networks, accounting programs, bug trackers, customer service dashboards, marketing tools, and other Software-as-a-Service. Based on his experiences with his own internet startups, Scott knows how to build and lead great teams.

Michael Balyasny has been on an entrepreneurial path since graduating from the University of Southern California in 2005. Michael’s first company was an offshore software development firm, which grew to over 60 people and a client base that included companies such as Applied Materials and Web Trends. When the company’s developers were not working on client projects, Michael saw the opportunity to start making their own products. This lead to a growing personal interest in user experience and product design, skills which Michael is now putting to good use at KitApps where he is the Co-founder and CEO of KitApps, a do-it-yourself mobile app platform for the event industry.

Read more about Kathy Smith, Scott Kriz, Michael Balyasny and other entrepreneurs at Business Rockstars and listen to the show today from 2-4 pm on KFWB News Talk 980 or the online stream.