Today on Business Rockstars, Ken Rutkowski talks with serial entrepreneur Brian Lee, who is famous for starting companies with celebrities including co-founding LegalZoom with Richard Sharpiro, ShoeDazzle with Kim Kardashian, and The Honesty Company with Jessica Alba.
Brian Lee, co-founder and CEO of The Honest Company and ShoeDazzle, brings with him an unparalleled expertise in launching successful e-commerce brands that leverage technology and social media to provide consumers with a highly customized, informational, and entertaining Internet experience. Founding ShoeDazzle in 2008, Brian perfected this innovative business model while serving the company’s more than three million members and one million Facebook fans. Forbes Magazine ranked ShoeDazzle as number 21 on its Most Promising Companies 2011 list. Brian also co-founded LegalZoom in 2001, an online consumer legal services company that has grown into a $150 MM+/year business and was ranked number 27 as the World’s Most Valuable Startups by Business Insider in 2011. Brian was formerly an attorney with Skadden, Arps, Slate, Meagher & Flom, LLP and a former Manager at Deloitte & Touche, LLP before eventually earning the distinction as one of the 25 most notable Korean-American entrepreneurs by Forbes Magazine in 2009. Brian graduated Magna Cum Laude with a B.A. in Economics/Business from UCLA and received his J.D. from UCLA School of Law. He enjoys modern and contemporary art, skiing, and Lakers basketball. Mr. Lee is married to Mira Lee and has two kids, Davis Young Lee and Madison Harper Lee.