The business ramifications of Donald Sterling

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Penny and Phil Sound Bite

This story has many different elements, including how the team will be effected economically as some of the team’s sponsors have already bailed out.

Phil and Penny discussed that part of the story with Steve Stoute, Founder and CEO of the brand development and marketing firm Translation, and author of The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy. One of his clients is State Farm, which dropped its sponsorship of the Clippers yesterday:

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