Derek Jeter tribute as he retires from MLB

View Comments

The Derek Jeter tributes won’t be limited to just the game broadcast on tomorrow night.  Nike’s Jordan brand, one of Jeter’s longtime sponsors, plans to roll out a 90-second ad during Jeter’s 14th and final All-Star Game appearance.
It’s a pretty chill-inducing spot, beginning with the late Bob Sheppard’s famous Jeter at-bat introduction.

It continues with tributes from everyone from Jay Z to Phil Jackson to Carmelo Anthony.  Even noted Yankees rivals like Mr. Met and a pair of begrudging Boston Red Sox fans take time to pay their respects to the retiring All-Star. The ad, which first premiered on AdWeek, will run in its entirety during Tuesday’s game while a 60-second version will run throughout the summer.

View Comments
blog comments powered by Disqus

Get every new post delivered to your Inbox.

Join 28,182 other followers