Nielsen

Comcast testing full ad loads for on-demand shows

LOS ANGELES (AP) — Pay TV customers who are used to watching fewer ads on on-demand shows may have to put up with longer commercial breaks. Comcast Corp., the nation’s largest cable TV provider, says […]

12/02/2013

TV ratings

‘The Walking Dead’ rules ratings in strong return

NEW YORK (AP) — The zombies on “The Walking Dead” are relentless. The AMC series returned for its fourth season Sunday and had its biggest audience ever. It is easily the most popular drama on […]

10/15/2013

(AP Photo)

Nielsen and Twitter team to measure TV tweets

NEW YORK (AP) — Twitter and the TV ratings firm Nielsen are joining forces to create a way to measure TV-related conversation on the micro-blogging site.

12/18/2012

New research on social networking habits

The Nielsen company said that one in three people using Twitter in June sent messages at some point about the content of television shows, an increase of 27 percent from only five months earlier.

12/03/2012

Superstorm wipes out New York's Nielsen ratings

NEW YORK (AP) – Superstorm Sandy has wiped out New York’s Nielsen ratings for the month of November. The company that measures television ratings said Tuesday it won’t report its New York market results for […]

11/20/2012

Study shows rapid growth of high-definition TV

NEW YORK (AP) – High-definition televisions have rapidly become the norm in U.S. homes. The Nielsen company said Wednesday that more than three-quarters of American homes have a high-def TV. Nearly 40 percent have more […]

10/17/2012

Where did all of MTV's viewers go?

NEW YORK (AP) – What a difference a year makes for MTV’s “Video Music Awards” – and not in a good way. MTV’s annual big event was seen by 6.1 million viewers last week. Nielsen, […]

09/11/2012

Top TV programs for Aug. 20-26

(AP) — Prime-time viewership numbers compiled by the Nielsen Co. for Aug. 20-26: 1. “America’s Got Talent” (Tuesday), NBC, 9.9 million. 2. NFL Exhibition Football: Carolina vs. N.Y. Jets, NBC, 9.82 million. 3. “America’s Got […]

08/28/2012

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